Digital Advertising in Wollongong – do you know the Six Pillars of Facebook Success?
Digital Advertising is all about appreciating the rules, and the ways that you can actually be successful and get to the sought after top position in Google. And it is no different for Facebook– there are certainly some essential areas that you will need to focus on to make sure you are achieving success. Facebook for your business means virtually nothing if you cannot use it to grow your business and your brand. You will need to convert ‘likes’ into email subscribers and those subscribers into paying customers. It all comes together to add extra paths of revenue, grow your brand, and even boost your Digital Advertising project in Wollongong.
You ought to start thinking about Facebook in the right way, how do you do this? Well you need to make sure you understand a bit about what you are doing since Facebook for your company is fundamentally different to the one you have for your own personal use. By having a greater awareness and appreciation for how dynamic a website and program Facebook can be, you are going to have the ability to use it to its fullest potential to advance your Business and brand.
So I always consider a good foundation to be founded on these 6 ‘Pillars of success’.
- Be Human
- Develop your Brand
- Meaningful Conversations
- Excellent Content
- Calls to Action
- Monitor progress
This means that you need to focus on making sure that you show customers that you are actually a person, not some evil company. That you can use communication to grow your brand, that top quality content is key to actual engagement from your fans, that a call to action is very important to the posts you make, and that you should keep checking what happens and pay attention to what is really working for you.
If you are a small business, if you really don’t have a Facebook page for your website, or even if you are looking to get the most out of it– then this is the place to start, and these are the areas to focus on.
If you are just starting off with Facebook, then I also would encourage you to start thinking of the following questions.
- Why do you want to have a Facebook page for your business?
- What do you want from your efforts on Facebook?
- What forms of marketing have you taken before?
Keep these questions in mind all throughout your journey through Facebook marketing so that you have clear ideas and can set your expectations from the start.
Facebook may seem like a very casual approach to Digital Advertising, but it really has a huge affect upon the success of your business. So if you ever do contact an SEO agency, make sure it is something that they look into as well – if they don’t then they are not up-to-date with the most up to date SEO needs and you should keep looking. On that particular note, if you are looking for an Agency, or you hae come to a stage where you need that boost to your business, don’t hesitate to give us a call at Internet Marketing Experts Wollongong on 1300 595 013 or visit, www.internetmarketingexpertsWollongong.com.au.