SEO Strategy Wollongong – Want to avoid driving away customers? simple ideas to supercharge your website’s user experience.

SEO Strategy Wollongong – Want to avoid driving away customers? simple ideas to supercharge your website’s user experience.

With any SEO Strategy in Wollongong, new clients are always keen to start with the layout first. And we always will need to stop them long before they get too far ahead of themselves since it is one of the final steps. But, once we have put down the SEO foundation for your SEO Strategy, we open the floodgates and are flooded by the amount of ideas for images, colour schemes, and so many areas which lots of folks just simply don’t understand has both the visual, aesthetic level, and the SEO level. Because in truth, the visual element of your page are important to your SEO Strategy because if done correctly, your parts will create the perfect ‘user experience’. This means making your page not just look good, but feel easy to use, and most importantly, easy to connect to by customer in Wollongong and by search Engines. With that in mind, let’s have a quick look through a few areas especially that have this dual visual/SEO feature.

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A website that is simple and easy to navigate leads to happy Wollongong users and a happy search engine. This is a matter of basic housekeeping; if your site is messy or too convoluted, then virtually nothing can be found and you will have consumers losing interest and unable to find your quality content. This is the same concern with your SEO Strategy, a muddled design can make it harder for your keywords and SEO driven content to be discovered and supplied to potential users in Wollongong.


Advertising is often a compulsory component of most sites, whether it is for external or internal reasons. Nevertheless, it is essential to strike a balance between these ads and the actual content in your SEO Strategy. There is nothing more harming to a user’s experience of a website than noticeable advertising. For that reason you need to consider how best to strike this balance between a sleek and user-friendly design and your advertising goal.


The ways in which a user can connect with your site will affect a variety of factors. As such there is a general benefit to using techniques such as mouse-overs to gain additional benefits. This is an area that allows for the blending of quality graphics and alt text in order to present more information and hit more keyword potential while not compromising a beautiful design. It means that you can add the extra item details or advertise your sales and other calls to action (CTAs) while enhancing the potential of your website for Search Engine Indexing.

Mobile focus:

Don’t forget to make sure that your site has been mobile optimised for a variety of mobile operating systems (OS), including Apple, Android and Windows. The Google Hummingbird update arrival placed direct consequences and considerations upon focusing on a mobile-friendly design or responsive design. So you need to consider how your website is viewed on the typical Smartphone, Tablet or other mobile device. This is an aspect that continues to be an unfolding game-changer so by allowing for the best view on mobile devices you can take advantage of the changes made by Google Hummingbird, while permitting mobile users a more tailored knowledge. It doesn’t need to be flawless, but as long as there has been a conscious consideration for the mobile market you can observe the benefits for your SEO Strategy with this process.

It’s all about attempting to maintain the balance between the SEO needs and your aesthetic and business-oriented needs to help your SEO Strategy. This can be a daunting process, but by taking into account the implications of your actions in respect to both areas you can stay ahead of the game. Once you can understand these notions, it is necessary to make sure that all your content production and SEO focus is upon your correct target audience in Wollongong.

As the CEO of Internet Marketing Experts Wollongong, I understand the struggles that many people have when starting with their SEO Strategy in Wollongong. I actually ran a small company for a lot of years and had to learn SEO from scratch and by a lot of trial and error. So bear in mind to start off strong and use the info that you know. Once you have built that foundation, learn as much as possible about SEO and be patient with the end results. If you come to a stage when you are unsure, or want to set your business apart from the rest, then consider having a chat to an SEO professional, call Internet Marketing Experts Wollongong on 1300 595 013 or visit,

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